Shopping Malls

A crowd counting system within shopping malls serves as a crucial and indispensable tool for their effective management. The data derived from such counting exercises holds the potential to significantly influence and aid in the entirety of the management decision-making process.
Through the meticulous analysis of the data and the insights derived from the counts, mall administrators can optimize their marketing procedures, promptly assess rental rates, draw conclusions regarding the success of real-time events, campaigns, or marketing strategies, enhance the overall customer experience, and ultimately augment and maximize the mall's profitability.

Benefits For Shopping Malls

Occupancy Management

By effectively managing occupancy within the mall, resources can be allocated with greater precision. This extends to the maintenance of the facility, cleaning, and maintenance of elevators and escalators. This helps mitigate cleanliness hazards, alleviate congestion and overcrowding, and facilitate the creation of an optimal and enjoyable environment for customers.
Rent Prices Justification

Maintaining precise visitor count data for the entire mall serves as a valuable negotiating tool when dealing with potential tenants regarding rental rates for their premises. Presenting this data in an accurate and professional manner makes it easier to justify the requested rental rates and negotiate effectively with potential tenants.
Real Time Data

Mall managers can gain real-time access to crowd counting data, allowing them to assess the effectiveness of various PR events, campaigns, or marketing initiatives as they unfold. This enables them to make informed decisions concerning these activities, both in the short term and over the long term.
Queue Management

Effective queue management throughout the mall, spanning from entrance parking lots to elevators, escalators, food areas, service zones, and stores, allows for precise allocation of staff resources. Staff levels can be adjusted as needed, enhancing both customer and employee satisfaction.
Stores Function

Through meticulous analysis of the counting data, mall management can glean valuable insights into store performance within the complex. This includes evaluating the effectiveness of shop windows, marketing strategies, and sales approaches employed by various stores. Such data-driven analysis facilitates more precise and informed management decision-making.
Renters Negotiation

Accurate knowledge of the mall's visitor count can serve as a highly effective tool for mall managers. By showcasing these figures, they can enhance the complex's prestige, making it an enticing destination for potential shop tenants. Additionally, this data empowers managers to negotiate rental prices more efficiently and effectively.
Security And Safety

Real-time data concerning the influx, egress, and presence of individuals within the mall plays a pivotal role in enabling optimal management of the mall's security system. This data affords the opportunity to bolster security measures where required and trim them down where possible, thus ensuring the safety of visitors to the complex to the highest degree possible.

Additional Products For Shopping Malls

Our many years of experience in the field of crowd and customer counting, led us to develop a variety of complementary products from the worlds of counting, which along with crowd counting will provide a complete and detailed system and accurate data that will help any business save time and money and significantly improve the customer experience.

Mall counting provides vital insights into store performance.

Our Customers

It is not by chance that our client list includes the largest and most powerful malls, museums and retail organizations in the economy. Some of them are veterans and have been walking with us since the day the company was founded.